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Company Profile

JAG LONDON
London
United Kingdom

Company Profile

JAG London – The Brand JAG London stems from my love of style, and a passion for quality. I am always working towards designing swimwear that makes you look and feel great, no matter your age. "Style isn"t defined by age". I grew up immersed in fashion as my mother and father were in the industry. My mother is a very skilled seamstress, and she taught me to sew from a very young age. I eventually went on to design and make clothes for myself, which I loved (with my mother’s help, of course). I helped my parents from as little as little as age 8, cutting labels for the garments, through to when I was older working alongside my father during the summer holidays, going to the factories and to the seamstresses. My parents have always had a strong work ethic, working long hours, which was embedded into me. Coming from an Indian background, we were pushed towards professions like law and medicine. I was very artistic as well as being good at science and my chosen career at the time was in pharmaceuticals. The luxury swimwear idea came to me while I was holidaying on the French Riviera with my family. My daughter’s idea of a mother- daughter swimwear range evolved into a luxury women’s swimwear and accessories range. This the initial spark has now brought me full circle back to the passion I grew up with.

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£ 135
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This Geneva swimsuit was inspired by the elegance and poise of Geneva, with it's clean lines and a classic silhouette.
Sale Price:
£ 125
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Inspired by the relaxed Hawaii vibe and the flower garlands, the Hawaii frilled bikini is that simple, pretty, and elegant bikini that is a versatile to look great at the beach, pool side, beach party and the spa.
Sale Price:
£ 125
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This beautiful ocean blue swimsuit oozes chic. Made with super soft lining and strong fabric, this piece is a classic timeless piece. It has eyelets that loop through to a gorgeous zigzag back.
Sale Price:
£ 133
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A plunging halter neck, high rise legs, tummy control and adjustable neck ties means the halter neck swimsuit gives your body a stunning silhouette while making the most of your assets.
Sale Price:
£ 125
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All
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All
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0.00m
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1
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Inspired by the relaxed Hawaii vibe and the flower garlands, the Hawaii frilled bikini is that simple, pretty, and elegant bikini that is a versatile to look great at the beach, pool side, beach party and the spa.
Sale Price:
£ 125
Charter / Holiday Price:
-
Charter / Holiday Type:

Vessel Type:
Builder:
Summer Location:
Winter Location:
Length:
0.00m
Guests:
1
Company:
Status:
Inspired by the relaxed Hawaii vibe and the flower garlands, the Hawaii frilled bikini is that simple, pretty, and elegant bikini that is a versatile to look great at the beach, pool side, beach party and the spa.